We often think of collaboration as two separate entities working together to achieve something together. It often feels forced and maybe uncomfortable at times. Co-Creating is different, it has a different energy. Co-creating means coming together to innovate, learn from each other and to create.
Read what leaders think about Co-creation in this article from WeForum
People don’t want to follow a leader to the future – that is yesterday’s model. They want to co-create it.