So, how do you get your message across to multiple tiers, functions or even geographical locations? It’s not easy but it is possible. If you can, get everyone together and share your message in person. Never before have we had so many communication channels available to us. Adapting your message so it can be received audibly, visually, written and in person is no longer a barrier. There simply isn’t a barrier to communication other than time and energy.

Activity:
Brainstorm as many forms of communication you get on any given day.
Receiving channels.
Some people are audio, visuals, experiential or readers. Some people make sense in numbers. Knowing your audience and adapting your approach will significantly enhance your communication.

The right channel
Person to person
- Personal conversations
- Difficult conversations
- Bad news
- Meetings
- Catch ups
- Phone
- Video chats
- Face to face
Audio
- Podcasts
- Voice mail
- Broadcasts
- Newsletters
- Training
- Onboarding
- Weekly messages
- End of year message
Written
- Detail
- Instructions
- Policy
- Reports and data
- Newsletter
- Brochures
- Updates
- Texts
Visual
- Video and images
- Graphs
- Presentations
- Adverts
- Webinars
- Internet / YouTube
- Flip Charts and white boards
- Training
- Brainstroming
Activity:
For each type of communication, think about when they are used and when they are most appropriate.
There are also numerous other types of communication channels as listed below:
- Videoconferencing
- Audio conferencing
- Written letters and memos
- Chats and messaging
- Blogs
- Formal written documents
- Spreadsheets
How would a mix of channels be more impactful in your business? Remember the rule of 7.
Top tip
How do you know the message has been received and understood?
- Engage
- Check understanding
- Allow questions
- Be receptive
Discover more from 3WH
Subscribe to get the latest posts sent to your email.